Selected Projects and Case Studies
De-Risking the First Build for a Government Compliance Service
CHALLENGE A high-stakes MVP Designing an MVP sounds simple. But in high-pressure environments—especially…
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Backstage Matters: Designing the Regulatory Machinery Behind a Seamless Service
CHALLENGE Business and regulatory processes (backstage of service experiences) can sometimes feel disconnected…
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Designing a Holistic Service Performance Framework
CHALLENGE A departure from headline metrics that don’t say enough – product and…
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When Support Fails, the Whole Service Suffers: Rethinking User assistance as a Core Journey
CHALLENGE Support isn’t a nice-to-have. It’s the difference between a working public service…
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Redefining “After-Sales” for the Electric Era; Designing a Connected Servicing Platform for Electric Fleets
CHALLENGE Building End-to-End Support for Electric Commercial Fleets Arrival wanted to flip the…
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Enabling the Shift to Greener Transit: A Seamless Trial Experience for Electric Bus Fleets
CHALLENGE Designing confidence, not just a bus trial Arrival was preparing for its…
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A new resident experience; improving cohesion and safety in social housing
CONTEXT A weakening social fabric in urban spaces Social cohesion—the invisible fabric that…
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#HerZambia: Rethinking Public Finance for Rural Women in Zambia
CHALLENGE Reimagine a government program How might Zambia’s GEWEL program—designed to boost rural…
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The Future of Flight, in a Bag: Rethinking Luggage with British Airways
CHALLENGE A speculative provocation to disrupt the travel experience As part of its…
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Amogh's Field Manual 